Influence Style Indicator
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Influence Style Indicator

Age Number of Items Administration Type
18 and older 40 Self-Report
Administration Time Qualification Level Format(s)
10 minutes B-level or Certification Online or Harcopy
Complementary Assessments
Change Style Indicator
The Acquisition
The Exchange


Influence Style Indicator is a leadership assessment designed to measure an individual’s preferred styles as they influence others. The assessment tool addresses one’s dominant, preferred, secondary and underutilized influencing styles. The online assessment provides individuals with a personalized feedback report based on their unique preferences.

Click here to read an article featured in this month's Harvard Business Review OnPoint Magazine "Increase your Impact: How to Lead Through Influence", a great piece highlighting what to do "When your influence is ineffective."


Certification or qualification is required prior to purchasing this assessment. Learn more about the certification or qualification process here.


Learn more about the two primary orientations

1) Advocating: Individuals put forward ideas and offer logical and rational reasons to convince others of their point of view.

2) Uniting: Individuals advocate for their position by encouraging others with a sense of a shared mission and exciting possibilities.

  • Learn about five unique influencing styles: Rationalizing, Asserting, Negotiating, Inspiring, Bridging
  • Understand when their personal style is best used and what the potential pitfalls may be
  • Improve the ability to connect with others using a variety of influencing styles
  • Be able to identify others’ preferred style


Included in your certification is a facilitator guide, PowerPoint slides, and other resources that allow you to run a workshop or training program using the assessment.